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July to September 2024 Article ID: NSS8752 Impact Factor:8.05 Cite Score:48 Download: 7 DOI: https://doi.org/ View PDf
An Empirical Review of HR Practices and Modernization in India’s Retail Sector
Sawood Mansoori
Research Scholar, Faculty of Management, Barkatullah University, Bhopal (M.P.)Prof. (Dr.) Rakesh Tiwari
Director, Vidyasagar Institute of Management, Bhopal (M.P.)
Abstract: The
success of an organization is deeply tied to its human resources, making Human
Resource Management (HRM) a critical driver in achieving organizational goals.
In India’s retail sector, which significantly contributes to the national
economy, the role of HR practices is more important than ever. Post-2021, the
retail industry in India experienced a substantial shift. Despite an 8.5%
decline in FY 2021 due to pandemic disruptions, the sector rebounded in 2022,
reaching $836 billion, with traditional retail contributing 81.5%. However, the
acceleration of e-commerce and digital platforms has altered consumer behaviour,
pushing brands to enhance their online presence and adapt HR strategies
accordingly.
This study
focuses on the retail sector in Bhopal Division, a city poised at the
intersection of traditional and modern retail trends. It explores the
modernization of HR practices in this evolving landscape, addressing challenges
such as talent acquisition, workforce planning, and the impact of technology-driven
changes in the workplace. Key HR strategies—such as selective hiring,
continuous training, and employee engagement—are analysed using statistical
tools like Chi-Square Test, ANOVA, Correlation, and Regression. This empirical
review aims to provide insights into how HR practices in Bhopal’s retail sector
are adapting to modernization while contributing to organizational resilience
and growth in a rapidly changing market.
Keywords:Human Resource, HRM
practices, Modernization, Organizational Goals.