Abstract: Darbhanga district, located in northern Bihar and known for its rich Maithil culture, ancient palaces, and temple architecture, holds immense potential for tourism-led development. Despite its cultural wealth, tourism in the region remains significantly underdeveloped. This study investigates the problems hindering tourism in Darbhanga and proposes sustainable and inclusive strategies for overcoming them. Using primary surveys, SWOT analysis, and stakeholder perspectives, the research emphasizes the need for infrastructure modernization, policy reforms, digital marketing, and community-based tourism development. The findings provide a roadmap for transforming Darbhanga into a prominent heritage and cultural tourism destination in eastern India.