Abstract- Financial literacy serves as a key driver of inclusive development and plays a significant role in women empowerment, especially in countries like India. This paper explores and analyses the level of general loan awareness and evaluates its impact on their empowerment, along with comparison of public and private sector banks of Neemuch District. The study is based on primary data and is analysed using the chi- square test to examine whether a significant difference exist in financial awareness of general loan among women customer of public and private sector banks. It further explores how awareness act as an inducement for women empowerment. The results show that women respondents of private banks have a higher level of awareness regarding general loan facility. The study concluded that financial awareness acts as a foundation for women empowerment by encouraging participation.

Keywords:Women empowerment, financial awareness, General Loan facility, women customer, public banks, Private Banks.